Hello! I'm Greg Beldam
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Hello! I'm Greg Beldam

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I’m a product designer and design leader. I’ve helped startups build apps that users love to use, as well as grow design teams from 0 to over 20+.

A little about me...

I’ve spent the last 4 years at Shogun. I started as the first designer on a team of under 10. I worked directly with the two founders to help grow Page Builder towards 10k active users in the first two years (It’s now ~20k), implementing new UX patterns, visual design, branding, marketing pages, and new features like analytics, custom elements, and a dashboard redesign.

I started Shogun Frontend building the product from scratch including a new visual art direction, brand, and product direction.

Building and leading both the marketing design team and product design team, as well as hiring and helping build a UX Research practice, the current design team sits at around 15 people.

Prior to Shogun I worked on the Fellow team for a few months as the sole designer. Designing the branding, marketing website, and starting the product direction and designing the app.

I spent nearly 5 years at Shopify as a Design Lead and UX Director across the core product and mobile app offerings. That role included hiring key roles, building the UX Research team, Illustration team and starting the design systems team and retail team along with a lot of other accomplishments.

Way before all that I was tinkering with winamp skins, building mobile apps, and designing logos and websites for everyone I could. ✌🏻

In my personal life I love collecting hats and sneakers, raising chickens and sheep on our homestead farm in PEC πŸ‡¨πŸ‡¦, and hanging out with my daughter and wife.